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Monthly Archives: February 2013
The unheard story of India Gate Inc.
You buy coffee from Starbucks, crispy chicken from Wendy’s, buritos from Taco, and ice cream from… India Gate?!? Unbelievably, India Gate is the largest single selling point of ice creams in India; B&E presents a soft story on the men … Continue reading
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Tagged business and economy, Chennai’s Marina Beach, crispy chicken, Delhi, iipm, iipm article, iipm b school, iipm best b school, iipm business school, iipm editorial, iipm faculty, iipm gurgaon, iipm history, iipm management institute, iipm media, iipm press, iipm publication, iipm ranking, iipm think tank, India, India Gate, MCD vending license, mehndi, Mother Dairy, Mother Dairy ice-cream vendor, MRP, Mumbai’s Gateway of India, Rajpath, Shahjahan Road area, Starbucks
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Namaskar! And all ‘thi bast’…
Post liberalisation, MNCs gatecrashed without the due diligence Liberalisation seemed godsend for numerous multinationals that were waiting since ages to tap the lucrative Indian market. They were extremely confident that their global strategies would work wonders in India as well. … Continue reading
Posted in business and economy, iipm, IIPM Education
Tagged British Telecom-Bharti, business and economy, electronic company, Escorts-Yamaha, home appliances business, iipm, iipm article, iipm b school, iipm best b school, iipm business school, iipm editorial, iipm faculty, iipm gurgaon, iipm history, iipm management institute, iipm media, iipm press, iipm publication, iipm ranking, iipm think tank, India, Indian market, Lufthansa-Modi Group, Titan-Timex, TVS-Whirlpool
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